TESTIMONIALS
“George put together an outstanding team of professionals and he helped
implement a very inclusive process for developing our materials. He held
focus group discussions, queried current and prospective parents, met frequently
with students, and ultimately helped to inform the themes and design of
the materials we were creating. Not surprisingly, the designers, photographers
and printers he brought on board mirrored his own thoughtful approach to
their work; and he brought the whole project in on time and on budget.”
Benjamin D. Williams IV
Headmaster – Cate School
“George Choquette conducted a thorough marketing analysis for Ojai Valley
School, including parent surveys, brainstorming sessions with students
and teachers, and parent focus groups. He truly took the time to know our
school. As a result, he delivered a thoughtful and comprehensive marketing
report and created a branding theme that captures the essence of our school.
George has also generated a wonderful new design for our admission materials,
including new brochures for our upper and lower schools. The work he has
done has been outstanding.”
Tracy Wilson
Admission Director – Ojai Valley School
"Working with George was wonderful. His countless years of experience
in the independent school world came through not only in the final product,
but in the entire process from start to finish. We are thrilled with
our new admissions brochure!"
Ryan McDaniel
Director of Admission - Chatsworth Hills Academy
“George brought his very best to Marymount. He directed our initial meetings
with focus and humor. He made excellent suggestions as to internal steps
that we needed to take in order to clarify our external message; some
of the suggestions evolved into school-wide activities that truly strengthened
our organization, such as the rewriting of our mission statement. George
was able to help us work together to create a package of print materials,
web communications, media advertising and procedural policies that have
resulted in a significant rise in Marymount’s initial contacts and successful
applications.”
Leslie Turnbull
Director of Development
Marymount of Santa Barbara
“We were looking for a company that would create a new marketing theme
for Cate School. As one of the top 10 independent schools in the country,
we must be extremely careful with our image. Marcom Squared came up with
a brilliant concept and then helped us integrate it into our publications
and web site. I can completely recommend them without reservation.”
Hilde Keldermans
Director of Publications – Cate School